Supermarket Bombscare

Lots of ice cream

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It has been a bit quiet on the Vegan Ice Cream Wars front. Not much to report back from the trenches.

Quiet, that is, until I stumbled into Waitrose in White City Westfield today.

When you shop in a mainstream grocery store in the UK, you usually find just one brand of vegan ice cream (or two if you are fortunate). My experiences as a vegan consumer have left me disappointed by the freezer section of most supermarkets.

This is what makes the ice cream freezer at the White City Waitrose so impressive.

I didn’t see one brand. Or two. Or three. I saw four brands of vegan ice cream or frozen desserts. This sighting was also impressive as each brand featured had at least two flavours available.

Check it out below.

(After the pics, I’ll let you know which one came home with me. Can you guess?)

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Get stuffed

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Apparently it is the season for stuffing, so why not make your choice for stuffing a compassionate one.

I was in Sainsbury’s earlier tonight and their Taste the Difference stuffing range caught my eye, especially as each flavour is priced at just £1 for a limited time.

Out of the five varieties on offer, four are labelled as suitable for vegans. Check the range out below.

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Boxes of cereal

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I don’t know why I don’t spend more time in the breakfast cereal aisle of my local supermarkets. Every time I saunter down there, I seem to find a new-to-me cereal.

Just like this.

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Christmas snacks

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One of my favourite things to do in a supermarket is to trot down the seasonal aisle. You know the one. The aisle rammed with novelty gifts and food products related to whatever time of year it is.

It’s where the shops cram the latest gimmicky toys at Christmas time or the One Direction mugs with chocolate eggs in them leading up to Easter.

This aisle is often the site of vegan junk food finds, especially if you are cruising the seasonal aisle at your local Sainsbury’s. Remember when I snapped up these vegan sweets at Halloween time? They were in the seasonal aisle.

The lucky dip that is the seasonal aisle of my nearest Sainsbury’s coughed up some new, never-before-seen vegan snacks for me yesterday and I only bought them in order to share with you all. Of course.

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Just Mayo just delayed

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We have all been flipping out at the news that superstar vegan mayonnaise (yeah I said it, so sue me) Just Mayo is due to hit Tesco stores in the UK.

Well, today brings some sad news. Read on.

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Organic for the people

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Here is some news you don’t hear everyday.

London has a brand new organic grocery store that is completely vegan. Yep. Read it again to make sure.

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Vegan again

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Enough of this complaining about what isn’t vegan. Today I am celebrating the return of one of my favourite snacks that was vegan, went non-vegan for a while and has returned as vegan once more.

Check it out!

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More vegan groceries

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Are you ready for photographic evidence of another one of my thorough supermarket expeditions?

A few nights back, Josh and I visited the mammoth Tesco Extra in Colney Hatch (North London) and returned home with some fun and tasty vegan products.

See proof below.

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Vegan cereal

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A short and sweet post to share one of my Sainsbury’s finds.

This isn’t a new product but it is new to me. 

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New vegan mayo hits UK

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Here is some news worth celebrating.

The Financial Times (yes, the FT!) has reported the UK is about to see the launch of a vegan mayonnaise brand that has exploded in popularity across North America. To add to the excitement, the brand will be exclusively launched in Tesco stores, making it widely available to shoppers all over the country.

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