Supermarket Bombscare

Fry’s launch new vegan burger

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BREAKING BURGER NEWS

Legendary vegan food company Fry’s Family Food Co have just launched a new burger and they asked me to be one of the first to try it!

It’s easy to forget sometimes how influential the Fry family has been when it comes to getting people to go vegan and stay vegan.

Supermarkets are overrun with meat alternatives in 2021, but it is Fry’s that vegans like me have depended on over the past two decades. The family-owned and run brand showed me that veganism didn’t mean taste compromise.

If I wanted to eat something, Fry’s made sure it could happen.

As a long time fan of the brand, I was thrilled when Fry’s offered to sponsor me to showcase the new addition to their plant-based range. The Big Fry Burger is a coarsely ground plant protein patty (I love alliteration!) that is seasoned with the signature Fry’s blend of BBQ seasonings that you’ll know and love if you are an admirer like me.

Meat free burgers certainly aren’t in short supply in the UK but it is exciting to see one of the best plant-based brands on the planet join the fight with this thick, juicy patty.

See below to view the irresistible burger I made in my kitchen using The Big Fry Burger and be sure to follow Fry’s Family on Instagram.

You can currently buy The Big Fry Burger in the freezer section of Sainsbury’s stores across the UK.

Buy Oumph! via Ocado

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UK online grocery retailer Ocado has launched Oumph! products. It is getting easier and easier to grab meat alternatives in the UK.

The initial launch features two products from the award-winning plant-based brand from Sweden: Pulled Oumph! and Oumph! Kebab Spiced.

“The interest in plant-based food and drink continues to rise as more people explore easy ways to change up their favourite meat-based meals. We’re always looking to provide our customers with new and exciting plant-based alternatives, so we’re delighted that Oumph! offers another delicious choice, while helping us to extend our huge range of vegetarian and vegan products at Ocado”, says Kerry Barker, Buyer at Ocado.

Nick Jacobs, Head of Sales for Oumph! in the UK comments:

“I am delighted that Ocado has agreed to launch our delicious Oumph! products. Sales of plant-based products are booming currently and as Oumph! appeals to vegans, vegetarians, flexitarians, meat reducers and meat-eaters alike. I’m confident that Ocado’s loyal customers will add the great taste of Oumph! to their Ocado basket.”

Two Oumph! products are part of the initial launch in Ocado:

• Pulled Oumph! – Oumph! chunks in a flavourful barbecue sauce, delicious in tacos or burgers. SRRP: £3.50 (280 g)

• Oumph! Kebab Spiced – Oumph! strips seasoned with a classic kebab spice mix, just add fresh vegetables and sauces to create your own plant-based kebab. SRRP: £3.50 (280 g)

Follow Oumph! on Instagram.

This week in UK vegan supermarket finds

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Some of these things are new, some of them are new to me, while some of them are simply old favourites.

Scroll down to check out some of my best vegan finds of the past week from UK supermarkets.

And if you want to stay updated on all my latest supermarket discoveries, please follow me on Instagram.

Follow Your Heart now in Tesco

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Do you love vegan success stories?

Let’s have a round of applause for vegan food company Follow Your Heart and their new listing deal with Tesco stores around the UK!

So what can you buy from the Follow Your Heart range in Tesco stores?

Vegenaise is the best vegan product on the planet (in my fat, humble opinion) and the plant-based mayo is now in over 550 Tesco stores.

You will also be able to find the Smoked Gouda slices and Medium Cheddar slices in 300 Tesco stores.

The Californian brand launched in the UK in 2015 after decades of selling their products around the world and are now available via Ocado, Holland & Barrett, Sainsbury’s, Whole Foods Market, Planet Organic, The Vegan Kind, and independent retailers.

And now in Tesco, too!

Follow Follow Your Heart on Instagram.

Join the Follow Your Heart UK Facebook group to swap recipes with other consumers.

Vegan brioche buns in Waitrose

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If you have been watching my daily Vegan Quarantine videos on Facebook, you might have heard me mention that I am helping superstar vegan food brand Make No Bones with a spot of promotion.

Make No Bones is a much-loved vegan restaurant in Sheffield, feeding fans for a number of years. Unfortunately, they have been experiencing some downtime during the global crisis but that doesn’t mean they have been out of action completely.

The restaurant recently teamed up with local Fletchers Bakery to design and produce their own vegan brioche bun.

The buns have been such a massive success already with runaway sales in Tesco stores around the UK. (Order online from Tesco)

With this initial success under their pleather belts, Make No Bones have now announced a collaboration with Waitrose supermarkets.

The Make No Bones vegan brioche buns are available in Waitrose stores around the UK as of Wednesday June 17, 2020.

I asked Waitrose how they felt about the launch and a spokesperson told me:

We are excited to be launching these delicious vegan alternative rolls. At Waitrose, our vegan options are extremely popular with all our customers, not just those following a vegan lifestyle, so we know our shoppers will love these. The rolls will be a great addition to our shelves this barbecue season and will pair perfectly with our fabulous selection of vegan patties and burgers.

I haven’t been into a Waitrose store in a while due to the fact that I have been out of the country, but I will certainly be making it one of my first stops upon my return. I’ve been told by a few friends that their vegan offerings are pretty impressive these days.

You can buy the Make No Bones brioche buns online from Waitrose and be sure to click here to see the full list of stores currently stocking the product.

Follow Make No Bones on Instagram, Facebook, and Twitter.

Kylie releases vegan rosé wine

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2020 is a strange year.

But even when you get used to expecting the unexpected, it is still surprising that Kylie Minogue has released her own vegan rosé wine!

Check it out.

Kylie released a quote to mark the launch of the vegan-friendly rosé:

I have a great passion for rosé and have loved working for the last two years on developing Kylie Minogue Wines. Working with the brilliant team at Benchmark Drinks we have created a rosé that I am truly enamoured by, it’s fresh, light and the perfect pink.

The Kylie rosé is priced at £9.00 for the regular release bottle and £17.00 for the gift box edition.

Tesco is listed as a stockist at the moment, but when I searched I was told they are currently out of stock.

You can buy directly from the drinks company for UK delivery. Click here to shop for Kylie rosé.

What do you think? Are you excited to try this wine curated by Kylie?

New vegan grocery delivery for Europe

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Will’s Vegan Store is already famous for making and selling cruelty free footwear, as well as ethical clothing.

And they have now introduced their new Grocery Box in order to make good quality, sustainable vegan food available to more people.

⚪All your vegan essentials delivered to your door
⚪Quick & easy delivery to UK & Europe
⚪Simple fair prices – check them out!
⚪Add as many different items as you like (10 items min)
⚪Delivered to you through their plastic free carbon neutral supply chain
⚪Zero food waste, working with local food banks

There are almost 1000 different products to fill your box up with, from the Mr Organic range to sacks of organic British quinoa.

Choose from your favourite brands and discover the new names, co-operatives and farms Will is introducing to you. You can even save your favourite products for easy re-order.

Will’s Vegan Store has ability to deliver parcels across the UK and Europe.

There is free shipping for Blue Light Card holders, just visit their website and search Will’s Vegan Store for your code.

Click here to shop now.

Follow Will’s on Instagram.

Vegan brioche buns in major UK supermarket

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The future is here and it tastes like brioche.

Superstar vegan eatery Make No Bones of Sheffield has been collaborating with local bakery Fletchers to design the perfect vegan brioche.

And guess what? They have done it!

Don’t they look sensational?!

I asked Lauren from Make No Bones to give me a brief comment on the brioche launch and she said:

From our point of view, we are dead excited that there is a demand for vegan brioche and how far the accessibility of vegan food has come!

The Make No Bones vegan brioche buns launched in 400 Tesco stores today (January 27, 2020). I haven’t seen a store list yet but I have heard that they are mostly in Tesco Extra locations.

Are you excited for vegan Brioche buns?

Follow Make No Bones on Instagram.