As you know, previously-vegan range Goodlife now contains a few products with dairy.
Like many compassionate consumers, I am appalled that a company claiming to be ethical would take this huge step backwards.
Look below to see a Twitter conversation from earlier today between me and Goodlife.
This might very well be the worst attempt at recovering from a product scandal that I have seen in years.
Goodlife are sorry that I am upset? Don’t worry about me, mate. I’ll be fine.
Worry about the poor fucking cows that will be used, abused and left for dead when they are no longer productive. Think about the contribution you are making to the constant cycle of exploitation every time you send a pallet of products out to stores. As you receive payment from customers, know that those funds are yours only because baby cows are being ripped from their mothers every single day in the UK and sent to veal crates or factory farms.
No, don’t worry about upsetting me. It’s your tragic family I feel sorry for with its need to earn money any way possible. What an absolutely fucked up thing to know your bills are being paid because animals are being impregnated constantly and killed when they are spent.
Look at this quote from the Viva! White Lies website.
Dairy cows are portrayed as having an idyllic life but the reality is that cows (like all mammals) only produce milk for their young after giving birth. Dairy cows are kept in a cycle of near constant pregnancy and lactation (meaning huge physical and psychological stress, often leading to disease and exhaustion). Every year, dairy cows also suffer the separation from their young just a day or two after giving birth, calling for each other desperately – the trauma and stress have been studied and even the dairy industry admit it causes emotional stress. The fundamentals of dairy farming – removing newborn calves to sell the cow’s milk – always conflicts the animals’ physical and emotional welfare.
Goodlife. Reverse your ridiculous decision to include dairy in your products. Make them vegan again. If not for the individual cows suffering through the dairy process, for your family. Don’t make the horror of dairy farming be your family legacy.
I urge all concerned readers to reach out to Goodlife via Facebook and Twitter.