Guest post time again. Josh is super excited about a new range of vegan products that are changing the shape of high street shopping and he really wants you to know.
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It’s a vegan revolution – no really!
Tesco supermarkets across the UK are now stocking a range of vegan foods under their own branding. If you had told me 12 months ago that my local supermarket would shortly be stocking their own range of melting cheeses, cream cheeses, yoghurts, creme caramel etc. all labelled as vegan, I wouldn’t have believed you. Are you as amazed as I am? I think it’s revolutionary that a high street supermarket would be pushing an entirely vegan range of milks, cheeses, yoghurts etc. and giving up a whole bay in their dairy aisle to display them.
I think one of the main challenges for people including more plant-based foods in their diet is availability. Of course most vegans are used to shopping around and getting their groceries from a variety of sources (supermarkets, Holland & Barrett, independent stores, online etc.) but I know a lot of people prefer to do one weekly shop at the supermarket, so this could be a real game-changer.
Now down to business… here’s a summary of what’s on the shelf: