31Dec

Best nine of Instagram 2017

As I do at the end of each year, I like to share the most popular photos from my Instagram account from across the previous twelve months.

As you can see from the list below, Wagamama made the list three times and bizarrely the same dish made up two of those posts! If you work at Wagamama and you make a lot of money, I won’t say no to a monetary showing of appreciation. I didn’t post those pics for my own financial return, but holy shit did you people get some incredible PR from me this year.

Some of the entries are surprising (that popcorn chicken in at number 3 and those tiffin bites appearing AT ALL?!) and it is extremely telling that eight of the nine photos feature products from huge, non-vegan multinational companies.

If you need proof of how mainstream and commodified veganism and plant-based eating has become, this list might just come in handy.

Enjoy reliving these most-liked moments from 2017 and if you don’t already, follow me over on Instagram for new adventures in non-animal living in 2018.

Here we go, starting with number nine and counting down to the most popular:

Number 9.